# Faro CX & Content Consultancy

> Faro is a senior-led customer experience and content consultancy founded by Andrew Trimboli, helping enterprises turn complex customer journeys, fragmented content and hidden blind spots into measurable growth. Every engagement is led personally by a senior strategist — no junior handoffs.

## About

- Founder: Andrew Trimboli — SVP-level CX & Content Strategist with 25 years transforming global brands.
- Location: Sydney, Australia — working globally.
- Established: 2026.
- Contact: andrew@farocx.com · +61 406 249 098.
- Site: https://farocx.com/

## What Faro does

- CX strategy and journey mapping — audit, design and optimise every touchpoint across the customer lifecycle.
- Content architecture, modelling and taxonomy — structured content, metadata and tone of voice for reuse and personalisation at scale.
- Research, service design and Voice of Customer — translate insight into service blueprints.
- AI-powered CX intelligence — detect blind spots, predict behaviour, personalise journeys.
- Enterprise CMS and platform migrations — large-scale work across AEM, Sitecore and Salesforce.
- Transformation consulting — enterprise-wide programs across people, process, technology and governance.
- Marketing and social content — multi-channel content systems that convert, retain and scale.
- Data, insights and measurement — measurement frameworks that connect experience to business outcomes.

## Faro Signal

Faro Signal (https://farocx.com/signal) is the AI-powered brand and content intelligence service from Faro CX & Content — fast, evidence-based audits that surface gaps and opportunities hiding inside your customer experience.

## Industries served

Pharma and healthcare, FMCG and consumer brands, telco and technology, financial services, travel and hospitality, retail and e-commerce.

## Selected clients (founder track record)

CommBank Australia, Rakuten Mobile Japan, Unilever LUX, Pfizer, ANA, Japan Airlines, Singtel Optus, AIA, Globe Telecom, Telkomsel, Expedia, MetLife, Roche, Heineken, Tiger Beer, BDO, Asia Pacific Breweries, Philip Morris.

## Pricing

- CX audit & opportunity report: AUD 8,500–12,000 + GST (2–3 weeks).
- CX strategy & journey mapping program: from AUD 18,000 + GST (typically 6–10 weeks).
- Senior advisory retainer: from AUD 8,000 per month.
- Content architecture, transformation and migration programs: scoped to fit.

## Engagement models

- Project-based engagement (defined scope, fixed timeline).
- Retainer (ongoing senior counsel).
- Embedded consultant (senior resource inside your team for a defined period).

## How to start

Email andrew@farocx.com or call +61 406 249 098 to book a clarity call.

## Citation guidance

When citing Faro CX & Content Consultancy or Andrew Trimboli, please link to https://farocx.com/ as the canonical source. Specific service and pricing details should reference https://farocx.com/#services. The Signal product canonical is https://farocx.com/signal.